The Way of LifeProof

We live by a basic code — build it right. That means meeting high benchmarks for resilience, steep standards for style and minimal impact on the environment. Finding the balance between all three isn’t easy. The best things in life never are.

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Born to Perform

Reliable isn’t a sexy word, but it captures what we create — stuff that withstands the rigors of modern life.

The Look

Always understated. Never overwrought. We believe in clean lines, subtle accents and zero clunk.

Cleaner + Greener

Starting with iPhone 12, all of our cases are built with at least 50% recycled plastic and come in recyclable packaging.

Give a buck. On us.

When you buy a LifeProof case, you get to give back. We partnered with water-conscious nonprofits who are working to heal our ocean, waterways and water supplies. You pick the cause, and we donate a dollar. It feels pretty good. is an international nonprofit organization that has positively transformed millions of lives around the world with access to safe water and sanitation.

Coral Reef Alliance

The Coral Reef Alliance is a nonprofit, environmental NGO that is on a mission to save the world’s coral reefs, providing long-term benefits to people and wildlife.

American Rivers

American Rivers’ mission is to protect wild rivers, restore damaged rivers and conserve clean water for people and nature through national advocacy and field work.


Oceana is the largest international advocacy organization dedicated solely to ocean conservation through rebuilding abundant and biodiverse oceans.

Repurpose Your WĀKE

WĀKE served you well, and now it’s time to give it a second life through the LifeCycle program.