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LifeProof Announces Frē Case for iPad Mini

- Featuring sleek design with water, dirt, snow and shock protections -

LAS VEGAS – CTIA 2013, Booth #463 – May 21, 2013 – LifeProof, the award-winning
maker of all-protective, everyday cases for smartphones and tablets, today announced that it
will offer a water proof, dirt proof, snow proof and shock proof case for the Apple iPad Mini.
The new LifeProof frē case for iPad Mini features an ultra-slim, sleek design with full screen
protection and total access to all device functions. The LifeProof exhibit at CTIA is located in
the Sands Expo and Convention Center, Booth #463. LifeProof will also participate in the
Pepcom MobileFocus media event on Tuesday, May 21, at the Mirage Hotel.

The iPad Mini’s 7.9 inch size is a perfect match for the sleek and slim LifeProof case. The
sleek, lightweight case provides all the protection consumers have come to expect from
LifeProof, including against water, dirt, snow and shock.

“Our customers love the freedom that LifeProof gives them to take their device anywhere
without concern. They have been asking us for a case for the iPad Mini, and we’re pleased
to offer the slimmest fully protective tablet case on the market,” said Gary Rayner, CEO of
LifeProof. “As with all of our products, we carefully designed, built and tested the
case for the iPad Mini to LifeProof’s standards for high quality and exceptional reliability.”

The LifeProof frē case for iPad Mini includes a tethered headphone jack cover and a
removable shoulder strap for easy portability. Accessories to be available this summer
include a floating LifeJacket for $59.99, a portfolio cover for $39.99, and a mounting cradle
for $49.99. LifeProof frē for iPad Mini will be available in black or white in June at a price of

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About LifeProof

LifeProof’s company mantra is Freedom; LifeProof designs, manufactures and markets an entirely new category of products designed to give people more freedom from environmental constraints. Based in San Diego, LifeProof offers elegant and protective cases for Smartphones and Tablet PCs that enable full functionality and interactivity under any condition encountered in daily life. The registered brand name ‘LifeProof’ is inspired by the protection and fully functional convenient operation of the device in water, mud, dirt, or snow. For more information, visit